Now you can help reform oral care compliance.

While clients are accustomed to brushing their own teeth every day, getting them to brush their dogs’ teeth regularly can be a challenge. That’s why we’ve created a new chew that’s designed to reframe dog oral care in a relatable human context and help revolutionize oral care compliance.

New Milk-Bone* Brushing Chews* are clinically proven to be as effective as brushing†. Designed to perform like a toothbrush, and packaged in a toothpaste-looking box, they help reinforce the need for daily oral care. In addition, each Milk-Bone* Brushing Chews* package reminds clients to keep their dogs’ teeth clean by giving them one chew daily and a veterinary dental checkup annually.

†
When fed daily, Milk-Bone* Brushing Chews* are as effective as brushing a dog’s teeth twice a week based on the reduction of tartar build up and halitosis. The VOHC recommends daily tooth brushing for optimal effectiveness.

Proven Effective in Clinical Trials

Clinical trials¹ demonstrate that Milk-Bone* Brushing Chews* are effective in reducing tartar, plaque, and halitosis.

Milk-Bone* Brushing Chews* are effective in reducing tartar by 52%, plaque by 20%, and halitosis by 35%

Milk-Bone* Brushing Chews* are so effective, they’ve earned the VOHC Seal of Acceptance.

VOHC evaluates the effectiveness of veterinary oral care products similar to how the American Dental Association (ADA), measures the efficacy of human products. Products that carry the VOHC Seal of Acceptance for tartar control have demonstrated via clinical testing that they successfully meet strict criteria for effectiveness in controlling tartar accumulation in dogs.

Milk-Bone* Brushing Chews* outperform other chews on the market in several important criteria.

  1. Extensive research conducted at independent testing facilities in accordance with VOHC testing protocols. Data submitted for publication.
  2. Average efficacy rates for small/medium size Milk-Bone* Brushing Chews*.
  3. Products that carry the VOHC Seal of Acceptance for tartar control have demonstrated via clinical testing they successfully meet strict criteria for effectiveness in controlling tartar accumulation in dogs.
  4. Based upon the small/medium size chew.

Veterinary Dentist Recommended

Veterinary Dentist Dr. Jan Bellows explains how Milk-Bone* Brushing Chews* are helping revolutionize your dog’s daily oral hygiene routine.